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Local Goochland Business Earns Coveted Seal of Acceptance
from American Podiatric Medical Association


Both Performance and Embrace Series Insoles,
made by a Richmond woman entrepreneur, earn coveted seal


Yenta + Posha, LLC, announced that the American Podiatric Medical Association (APMA) has granted the Seal of Acceptance on both their Performance and Embrace Series Insoles. 

Yenta + Posha is founded on the idea that women deserve fashion plus good foot health and comfort. Yenta + Posha offers the thinnest women’s insole on the market that also provides excellent shock absorption and alignment. The APMA Seal of Acceptance substantiates these efforts as both insoles passed an intensive evaluation process that ensured each insole model supported good foot health.

“The Ultra-Thin Performance insole and Thin Memory Technology Embrace insole allow you to prevent and relieve foot pain, all while looking good,” said Brianna Schwartz, founder & CEO of Yenta + Posha. “The thin design means you can wear the shoes you own and love, better.”

Most women's footwear has no removeable insole and no room to add a full-length insole, Schwartz noted. “The patented design and breathable materials allow these insoles to fit into more fashion-forward footwear that would not otherwise fit a supportive insole,” she said. “We believe the APMA Seal of Acceptance is a powerful indicator that we are achieving what we set out to do.”

The APMA Seal of Acceptance was created to empower both podiatric physicians and consumers with correct and medically supported information to make educated decisions regarding foot health.  It recognizes products that have been found beneficial to foot health and of significant value when utilized in a consistent, daily foot care program. 

To qualify for the seal, companies are required to submit their products along with research documentation, detailed product information, patents, and production and quality control procedures. These are meticulously reviewed, independently, by each member of the Podiatric Seals Committee, a standing committee of APMA. Once the individual reviews have been completed, the Committee convenes and sends its recommendation to APMA Board of Trustees to accept or reject their recommendation. 

Founded in 1912, APMA is the nation’s most prestigious professional organization for licensed doctors of podiatric medicine (DPMs) and is the leading resource for foot and ankle health information. In its support of preventative medicine and good foot health, the APMA has a responsibility to assist the public in making informed decisions about foot health.  For more information, visit www.apma.org

To learn more about Yenta + Posha, check out the Business Spotlight below or their website https://yentaposha.com/


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New Resource for Goochland Restaurants

The Virginia Restaurant, Lodging, and Travel Association has launched a new website specifically for restaurants. The Virginia is for Restaurant Lovers' site will serve as a portal with a variety of resources and information, all designed to attract and engage restaurants. The primary audience of the site will be Virginia restaurant owners and employees. The secondary audiences are the end consumer (people eating in restaurants) and people out of state (tourists). The website features the latest news, events, and trends in the restaurant industry, along with a toolkit for restaurant owners with information about suppliers, marketing, healthcare, and more.
Visit https://www.virginiaisforrestaurantlovers.com/ to learn more

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Goochland County Launches New Permitting Software

Goochland County announced they have successfully gone live with Tyler’s Enterprise Permitting & Licensing (EPL), formally known as Energov, solution to manage its permitting, planning, and code enforcement functions. The new software will allow for online applications, credit card payments, and a portal where citizens and applicants can check on status of permits, plan review, and request inspections.

For more information, including training documents and how to access the new system, please visit the website dedicated to the new system at www.goochlandva.us/1226/Energov. 

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Business Spotlight!

Each month we will spotlight a Goochland business!

Yenta + Posha

Yenta + Posha is a women’s insole company that is 100% female owned and located Goochland. The company was founded on the idea that they can offer the thinnest women’s insole on the market that also provides excellent shock absorption and alignment. Yenta + Posha insoles are patented, podiatrist approved and orthotic*.  Translation:  YP insoles are extremely supportive!

Their goal is to provide an incredible alternative to the mainstream shoe market, which largely relies on fast fashion and throwing away shoes as they are not built to last.  There is usually a one-size-fits-all model to ensure that they can put out shoes as fast as people can buy them. At Yenta + Posha, they make sure function and quality stand together.  


Yenta + Posha just received Seal of Acceptance from American Podiatric Medical Association!


To order your insoles or learn more about the company, visit their website https://yentaposha.com/ or follow-on Facebook @yentaposhashoes and Instagram @yentaposha. 

Looking to Grow in Goochland?

Check out available building and sites in Goochland to grow your business and give us a call to chat! 

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Preserving our Roots:
Agri-Businesses in Goochland


The 2022 Ag Census is Here!

From the National Agricultural Statistics Service:

The Census of Agriculture is a complete count of U.S. farms and ranches and the people who operate them. Even small plots of land - whether rural or urban - growing fruit, vegetables or some food animals count if $1,000 or more of such products were raised and sold, or normally would have been sold, during the Census year. The Census of Agriculture, taken only once every five years, looks at land use and ownership, operator characteristics, production practices, income and expenditures. For America’s farmers and ranchers, the Census of Agriculture is their voice, their future, and their opportunity.
 
This year, producers will just receive a letter with a survey code, rather than a traditional paper survey.  The survey can be completed online: www.agcounts.usda.gov   For those without internet access, there is a toll free number to call for people to do the survey over the phone: 1-888-424-7828.  Regardless of how the survey is completed, all responses need to be in by February 2023.
 
Source:  https://www.nass.usda.gov/AgCensus/

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